AboutEst. 2017

A studio that refuses to pick a side.

Engineering and marketing are usually two companies, two contracts and two sets of incentives. We think that's where most products go quietly wrong. So we built one team that does both.

We started Merua because the best products we'd worked on shared one thing: the people building them and the people selling them were in the same room.

We've always paired engineering with marketing on the same projects, from day one. The result is software that's easy to explain and campaigns that are honest about what the product actually does.

Merua is deliberately tiny — just the two of us, founders who do the work. No account managers, no telephone game: the person who designs your onboarding is the same one who'll later tune the email that brings users back to it.

We take on a handful of partners at a time, because the work we care about needs depth, not volume.

What we believe

Four things we won't compromise on.

01

One team, not two vendors

The people who build your product sit with the people who market it. No translation layer, no finger-pointing.

02

Taste is a feature

We sweat typography and load times with the same intensity. Craft is how trust is earned at a glance.

03

Measured against money

Pretty work that doesn't move revenue is decoration. We tie our work to the metric you'd defend to a board.

04

We stay in the room

We're not done at launch. The interesting problems — and the compounding returns — show up after.

The peopleTwo founders

Founder-led, start to finish.

The two people you'll actually work with — the ones who answer your emails, too.

FR

Francisco Rangel

Founder & CTO

CS

Camalge Sanchez

Founder & Creative Director

In their words
Most agencies hand you a deck. Merua handed us a product in market and a pipeline of customers for it. The fact that one team owned both is the whole reason it worked.
Dana WhitfieldCEO, Northwind
9
Years in the studio
120+
Products & campaigns shipped
$48M+
Revenue influenced
2
Founders, hands-on
Let's make something

Build something worth marketing.

Tell us what you're building — or what you wish existed. We'll come back within two business days with a point of view, not boilerplate.